English / ქართული / русский /
Khatuna Berishvili
THE ROLE OF BUSINESS SOCIAL RESPONSIBILITY IN THE SUSTAINABLE AND INNOVATIVE DEVELOPMENT OF SOCIETY

Summary 

The development of a socially responsible business concept gave impetus to a change in public opinion about the role of business. In modernity, the concept of social responsibility dominates as voluntary assistance to business in solving social problems. Socially responsible business behavior implies its participation in the implementation of state social programs. Responsibility of the business includes active support of all initiatives aimed at developing the business and improving the social climate. Social responsibility regulators are the basis of an innovative culture in society. They contribute to the creative, acmeological, adaptive, stratifying, and integrative functions of the innovation culture.